by pmawebsite | Sep 26, 2022 | Your Pilates Business
If not, you could be losing out on potential clients. It is impossible to thrive as a business if your ideal client can’t find you. It’s vital to make it as easy as possible for them, otherwise, they’ll simply move on to the next option. Read on for a few basic steps...
by pmawebsite | Aug 25, 2022 | Pilates Education, Your Pilates Business
It can be tempting to keep everything “close to the vest” regarding your Pilates business. After all, why would you want your competitors to know all of the juicy secrets you’ve spent years honing to improve the way you serve your clients? But competition isn’t a bad...
by pmawebsite | Jul 21, 2022 | PMA Announcements, Your Pilates Business
As a former sociology professor, I know there are different modes of learning: visual, auditory, and tactile. In the world of Pilates, many learn through a mixture of all three. In an age when touching can be triggering for some clients, it is up to you as the...
by pmawebsite | Jul 8, 2022 | Your Pilates Business
When people think of Pilates, they may picture a very specific, athletic body type. This image has not only been perpetuated by the media, but by a large part of the Pilates industry itself. A growing chorus of voices is passionately advocating for the fact that...
by pmawebsite | Jun 30, 2022 | Your Pilates Business
Retaining a client is so much easier than finding, wooing, and converting a new client to become a member. Plus, it’s much more cost-effective. With retained clients, you don’t have to worry about the costs of advertising to new customers, the expenses of free trials,...
by pmawebsite | Jun 24, 2022 | PMA Announcements, Your Pilates Business
Physical fitness has always been important to me. My career has always centered around helping people heal their bodies and become more fit all around. In 2001 I was working at the Orthopedic Center of the Rockies when I was offered the chance to enroll in a...